The Triad chapter of the March of Dimes hopes to net $930,000 from WalkAmerica 2000, which will consist of 11 walks held April 15 and April 29.
The event, which last year netted $834,000, accounts for 83 percent of the chapter’s annual budget. Proceeds are divided between the chapter and the national March of Dimes Birth Defects Foundation.
Honorary chairs of this year’s event are Mackay McDonald, chief executive officer of VF Corp., Greensboro chair; Richard Dean, dean of the Wake Forest University School of Medicine, Winston-Salem chair; and Louis Quijas, High Point chief of police, High Point chair.
The event already has $40,000 in sponsorships, which cover for more than half the costs of the event. Major sponsors include BB&T, Krispy Kreme, 99.5 WMAG-FM, WXII News Channel 12.
Of every dollar raised from the walk, 93 cents goes to the March of Dimes, with the remainder covering costs.
The Triad chapter of the March of Dimes is the top fundraiser among medium-sized chapters throughout the U.S.
The March of Dimes, which has held its national walk since 1970, supports research, education and advocacy efforts to reduce infant mortality and reduce birth defects.
To start a team for WalkAmerica at your company, call 1-800-443-4093.