Tour de France winner Lance Armstrong has ventured into online fundraising with an endorsement of Kickstart.com, a Denver-based Web site that raises money for nonprofits, the Associated Press reports.
Kickstart.com serves 1,000 nonprofits online, providing customized Web pages and money each time a supporter views a page or uses
Kickstart.com services, such as its search engines or e-mail.
Nonprofit earnings on the site reach $7,000 to $10,000 a year, says Hughes Bakewell, Kickstart.com’s chief executive officer.
Armstrong, who won the 1999 Tour de France after overcoming cancer, will be featured in promotions and advertising for the site.