Ethics of online health – Privacy, quality scrutizined

The Internet Healthcare Coalition has released a code of ethics for health care sites and services on the Internet in response to growing concerns about privacy, information quality and business practices related to online health services.

The “eHealth Code of Ethics” responds to calls from industry leaders like George Lundberg, former editor of the Journal of the American Medical Association, to set international standards for reliable health care information on the Internet.

The Code prioritizes principles like honesty, informed consent, privacy, accountability and responsible partnering in online health services.

The Code was produced by the eHealth Ethics Initiative, an ongoing international agenda which includes industry leaders, patient and consumer advocates, government and academia.

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