Letter to the editor – Bottom-line thinking a plus

To the editor,

I enjoy my weekly dose of Philanthropy Journal.  It gives me a quick and easy update on the happenings around, and opinions of those in, the nonprofit sector. All the best for continued success with your very enlightening e-newsletter.

I also want to thank you for publishing Jim McClurg’s excellent response to Marc Krizack’s letter in the 3/18/03 issue.

I was amazed at the audacity of Mr. Krizack’s comment: “Moreover, those attracted to the nonprofit world tend not to be business people.  The people who are good at making money go into private business.”

I beg to differ with Mr. Krizack. As a nonprofit consultant with an MBA, I use my business training constantly to assist nonprofits with their fundraising and marketing challenges.

Moreover, I work with many talented leaders in the nonprofit sector whose savvy — whether it be in marketing, finance, management, accounting or a related discipline — has made all the difference in their enterprises succeeding.

More than once have I seen a nonprofit turned around through the business acumen and astute leadership of an executive director.

Now, more than ever, business people are entering the nonprofit sector to make a genuine difference.

Take John Wood, founder of Room to Read, whose social entrepreneurship, success at raising money and ability to keep expenses rock-bottom low are case studies in how to do things the correct way. 

Would Mr. Krizack dare say that this successful former executive with Microsoft is “not a business person?”

There are plenty of good business people at the helm of nonprofits, and the organizations — and the constituents they serve — are all the better for it.

Robert M. Marovich, vice president, Clyde P. Watkins and Associates, Chicago

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