By Todd Cohen
FAYETTEVILLE, N.C. — Holding steady in a tough economy, United Way of Cumberland County aims to raise $4,085,000 in its annual drive that kicked off Aug. 26.
Chaired by Col. George Quigley, U.S. Army, retired, the drive aims to recruit more donors giving $1,000 or more, and to enlist small businesses that have not been involved in United Way.
Last year’s drive raised $4.1 million and exceeded its goal by $100,000, thanks in large part to a strong Southeastern North Carolina Combined Federal Campaign that raised $1,975,000, says Bob Pantano, United Way president and CEO.
The goal for this year’s federal campaign, which reaches about 56,000 potential donors in an 11-county area and is chaired by Lt. Gen. John Vines, commanding general for the XVIII Airborne Corps at Fort Bragg, is $1,850,000.
A committee chaired by Jessie Byrd, a certified public accountant with Haigh, Byrd, aims to increase by about 10 percent the number of donors giving $1,000 more, Pantano says.
The number grew to 140 last year, up by five from 2001.
Pantano also wants to get roughly 25 new small businesses involved in the drive.