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ECU eyes capital campaign

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By Marion P. Blackburn

GREENVILLE, N.C. — East Carolina University in Greenville is preparing for a capital campaign to be launched in connection with the school’s 100th anniversary in 2007.

Planning for the campaign will begin once the school names a vice chancellor for advancement, possibly this fall, says Kathryn Yandell, associate vice chancellor for university development.

The school recently named Marilyn Sheerer, dean of the College of Education since 1998, as interim vice chancellor for advancement to oversee giving and fund-raising efforts.

Key tasks for the new vice chancellor will be organizing and launching the new campaign, Yandell says.

The campaign will include all university departments, including academics, health sciences, Brody School of Medicine, and athletics.

ECU’s capital campaign, concluded in 1996-97, raised more than $50 million.

As of April, annual giving totaled $16 million, boosted by a major gift to a planned heart institute and other private donations, Yandell says.

Among the gifts was a $254,000 donation for a research project for the planned Eastern Carolina Cardiovascular Institute; $1 million from BB&T to expand initiatives through the university’s BB&T Center for Leadership Development; and an anonymous gift of $2.5 million.

Other giving came from the Distinguished Professors Endowment Trust Fund, a public-private effort through which the University of North Carolina system matches $1 for every $2 raised to fund a special professor’s position.

The College of Arts and Sciences and the School of Nursing both received new endowed chairs. Under the program, private gifts of $333,000 will receive $167,000 from the UNC system for a $500,000 endowment; gifts of $666,000 receive a match of $334,000 for a $1 million endowment.

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