By Todd Cohen
GREENSBORO, N.C. — As part of a campaign by the National Multiple Sclerosis Society to raise over $32 million by 2010 through major gifts from individuals, the Triad chapter set a goal of raising $250,000.
The Greensboro-based chapter already has exceeded its goal for the campaign, which kicked off in June and aims to fund research projects in addition to those it continues to fund through a share of dollars raised each year by local chapters.
“We are special-events driven for fundraising,” says Elizabeth Green, chapter president, “and focusing on major gifts and diversifying our fundraising efforts is a new opportunity for us. Donors have truly embraced the Promise 2010 campaign.”
The chapter, which services 15 counties and has a branch office in Winston-Salem, raises roughly $1.5 million a year, mainly through special events, and contributes about 40 percent of those funds to support research and national programs, Green says.
Michael Morykwas, an associate professor of surgical sciences at Wake Forest University School of Medicine, and his wife, Mardene, who has multiple sclerosis, made a gift of $500,000, part of which will help meet the chapter’s goal for the national campaign.
The Winston-Salem couple now have contributed $850,000 to the chapter, including $100,000 in 2004 and $200,000 in March.
Half the gift in March will go to the five-year campaign, which also has received nearly $20,000 from chapter board members; $50,000 from Rena and Mark Norcross of High Point; and $50,000 from Emily and Bill Hall of Greensboro.
And Krissy Dull of Greensboro, a rising sophomore at Bishop McGinnis High School in Kernersville who raised over $20,000 for the BB&T MS Tour to Tanglewood and won a trip as a reward, opted instead to contribute $3,800 to MS.