Nonprofit direct marketers fight postal hike

The Direct Marketing Association Nonprofit Federation is pushing for a delay in a postal-rate hike that would almost double the cost of some mailings sent by nonprofits.

The planned changes mean that some packages, including those frequently used in fundraising efforts, will move up a rate class, the association says.

The new rates, scheduled to take effect this May, could affect up to two-fifths of nonprofit mail volume.

The association is asking the Postal Service to delay the hike for a year to give mailers time to test the new specifications.

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