Charitable giving is down in 2009 so far, but the fourth quarter, typically the busiest for charitable donations, could provide much-needed cash, a new poll says.
More than half of fundraisers say their totals raised so far this year are lower than the same period last year, says a poll conducted by the Association of Fundraising Professionals on its website.
More than one in four fundraisers say giving is flat, and slightly more than two in 10 report raising more this year than last.
“In many respects the response is not surprising given the many challenges charities have faced this year in their fundraising,” Paulette Maehara, president and CEO of the association, says in a statement. “Hopefully we’ll see a strong uptick in giving over the last three months of the year, so I expect the number of organizations raising more money will increase dramatically.”
Most charities receive a third to a half of their fundraising totals in the fourth quarter of each year, the association says.