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Tree challenge to benefit nonprofits

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PJ staff report

DURHAM, N.C. – Among the holiday decorations adorning downtown Durham this season will be 50 Christmas trees trimmed in the theme of local nonprofits.

Through the Triangle Christmas Tree Challenge, which is being sponsored by the American Tobacco complex, FOX 50 and WRAL.com, participating nonprofits will have the opportunity to decorate a tree in a way that highlights their mission and possibly receive a cash prize.

For an entry fee of $100 per tree, area nonprofits and their supporters can begin decorating their trees on Dec. 2, with judging to begin on Dec. 3 and trees to remain on display until Jan. 3.

By text message, the public will choose the top three “best decorated” trees, whose affiliated nonprofits will receive prizes ranging from $1,000 to $5,000.

A panel of “all-star” judges will choose a fourth winner to receive a night in the American Tobacco Suite during 2011, a package that includes 30 tickets, five parking passes and $500 in food.

All prizes will be announced Dec. 17.

While the event sponsors will supply the trees, nonprofits and their supporters must pay for the cost of decorations, which are not to exceed $400, and a power cord for tree lights.

The deadline for applications is Dec. 18; details can be found online.

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