Talking to Baby Boomers
Given that Baby Boomers are a large and diverse group, nonprofits must understand the generation’s size and complexity in order to market to them well.
Generations seen as equally generous
Counter to what many believe, younger people are just about as generous as older people, although their motivations for giving may differ, a new report says.
Nonprofit leadership deficit
Senior management openings at mid-sized to large nonprofits will more than double in the next decade.