Gifts up to Canadian community foundations
Despite economic turmoil, Canadians gave $346 million to community foundations in 2007, up 28 percent from 2006, a new study says.
Diverse health-care fundraising found more effective
In health-care fundraising, well-rounded programs to raise money and maintain major donors fare best, a new report says.
Canadian giving, Part 6
By Todd Cohen
Donors in the inheriting generation are giving larger gifts to fewer causes because “they know they won’t get the necessary attention about what’s happening to their money from a charity unless they give a large gift,” says Penelope Burk, president of Cygnus Applied Research, a consulting firm in Hamilton, Ontario.
The need to pay closer attention to donors is doubly critical, she says, because of a huge gap between the number of active donors willing to put a charitable bequest in their will or make a planned