Bring your nonprofit stories alive to enhance support, grow donations
When satisfied clients become advocates, they communicate a powerful message to donors and lawmakers entrusted to make vital funding decisions. Learn how to tell your nonprofit’s story in a way that defines your mission and builds trust and support in the community you serve.
Time to rethink your fundraising strategy? Think about your ‘brand’
What can a 112-year-old, volunteer-driven organization teach other nonprofits about marketing and development in a tough fundraising environment?
Instagram debate should lead nonprofits to review online content policies
Was it a great cosmic coincidence that the predicted end of the world and Facebook’s announcement about gutting privacy rules on Instagram, the popular photo-sharing platform, occurred in the same week? Or were both just galactic examples of bad marketing plans?
Getting to know your audience
Knowing where your audience looks for information is a critical step in delivering your nonprofit’s message.
Nonprofits see challenge in getting message out
Making efficient use of limited resources is a big focus of marketing staffers at many nonprofits, a new study says.
Make marketing a board priority
Education, planning and evaluation can help a nonprofit board of directors see the benefits of marketing.
Survey on marketing seeks nonprofit input
The Nonprofit Federation of the Direct Marketing Association is launching a survey on the use of nonprofit marketing practices.