Target Analytics

Aug 6, 2010

Strategic stewardship for planned giving programs

Strategic stewardship increases your organization’s image, reputation and priority with both current and future planned-gift donors.

Apr 20, 2010

Stewarding disaster donors for lasting support

Through well-planned donor stewardship, it is possible to convert one-time disaster-response donors into loyal repeat donors.

Oct 2, 2009

Ideas that work: Building a strategy for prospect research

Good use of prospect research and analytics brings stability to the development office, builds accountability with leadership and uncovers new prospects with strong affinity for your mission.

Jul 24, 2009

Stewarding donors in tough economic times

Even in recessions, giving remains above the periods that preceded them by three or four years. The trend has been steadily upward, and there’s every reason to believe that trend will continue.

Mar 31, 2009

Online giving continues to grow

While retention of online donors can be tricky, they can represent a source of larger single gifts and greater long-term value, a new study says.

Jul 14, 2008

Nonprofits see drop in revenue, donors

Nonprofits across most sectors saw a decline in revenue and in the number of donors in the first three months of 2008, a new report says.

Apr 11, 2008

Nonprofit revenue growth slows; donors decline

Revenue growth among nonprofits has slowed and donor numbers are on the decline, a new report says.

Apr 1, 2008

Colleges raise more money from fewer alums

Fundraising totals at U.S. colleges and universities jumped 9.5 percent in 2007, despite declining alumni-participation rates and flat donor counts, a new report says.